Backlink analysis: Ahrefs is known for its comprehensive backlink database, which allows you to analyze your own backlinks and those of your competitors. For example, you can use Ahrefs' Content Explorer to find the most popular and shared content of your competitors and analyze their topics, formats, headlines, and length. Each product's score is calculated with real-time data from verified user reviews, to help you make the best choice between these two options, and decide which one is best. However, when many SEO professionals use the term “keyword difficulty,” they’re referring to the broader concept of. Competitor analysis with Ahrefs . Luckily, Ahrefs displays metrics about each backlink pointing to your site so you can easily see the highest quality among them — and the lowest. Export Your Site’s Majestic Data. That said, Ahrefs is also one of the top Moz alternatives for keyword research, technical site audits and competitor content analysis. It offers accurate traffic data of competitor’s websites, which pages are ranking well, and the keywords they. Their cheapest plan “Lite” ($69/month), is about 30% less expensive than Ahrefs ($99/month). Google Keyword Planner. com has increased by 15. Majestic has by far the cheapest paid plans: (Starting at only $50 per month. Top 3 FREE Semrush Competitors for 2023. 0%. It is a free service provided by Google that allows website owners to monitor and optimize their sites’ visibility in search engine results. Ahrefs Review: The Bottom Line. For the first few years, Ahrefs was purely a backlink analysis tool. Ubersuggest. Keyword Generator: The keyword generator of Ahrefs is one of the best free keyword research tools out there. By regularly analyzing the competition, you ensure that you're targeting the right keywords, conveying your client's message in an engaging way, and that you're not overspending on ads. You can use the Keyword overlap column to scan for your most relevant competitors. Ahrefs is a powerful tool for conducting competitor analysis. 在这篇文章中，我们将介绍五种你应该使用的竞争对手分析工具: Ahrefs 搜索引擎优化，PPC广告，和内容营销. If you want to find competitors using Ahrefs in 2024, the first step is to sign up for an account. Like Semrush, Ahrefs also offers tools to perform keyword research, backlink analysis, SEO audits, and position tracking. It makes it especially. Ahrefs is a professional-grade SEO tool with powerful features across everything from keyword management to competitive analysis. Moz has the capacity for checking how well-optimized your pages are. Compare Ahrefs and Web CEO. Here's how you can do it: Assess Domain. 3. 340. 95 monthly for Business plan. Now, moving on to competitor keyword analysis. Then enter your main competitors and click “Compare. Other important factors to consider when researching alternatives to Ahrefs include ease of use and reliability. Understand what software you rely on to map the competitive analysis worksheet (e. It can act as a robust competitor analysis tool, making your strategy better than before. Filter for results where the referring page URL contains “podcast,” “episode,” or “interview”. Overall, in terms of backlink analysis, we still prefer Ahrefs over SEMrush — mainly due to the reliable Ahrefs data and its ease of use (Ahrefs has got an amazing user interface). It’s important to track websites on your scale. Open up your tool and enter your website domain. BrightEdge. However, SpyFu does not have the same data sources as more expensive solutions such as SEMrush and SimilarWeb. If it's your first time using it, then you should know that the SEO software suite specializes in keyword research, competitor analysis, and paid advertising campaign optimization. It is a paid tool and is considered one of the best SEO tools on the market. Traffic estimation, related keywords, and competitor analysis are just a few of. Write a post for another site in return for a link. SimilarWeb. Here are the steps: Step #1: Enter Your Competitor’s URL and Click “Search”. Another tool you can use for free to check competitors’ keywords is Serpstat. SEMRush: Best Ahrefs Alterntive. SEMrush is mind blowing in how many useful tools they built for businesses. Translation: We’re discovering new broken links all the time. Ahrefs has been a must-have in my marketing toolkit for many years. Enter a competitor’s domain, then click on “Top Keywords” on the left-hand side. Start your free trial today and get ahead of the competition. Ahrefs offers four plans with monthly billing, with the option of annual billing, at a discount. You can check for spammy anchor text with the Ahrefs anchor test map tool. Answer a few questions to help the Ahrefs community. User Interface. Affiliates. Competitive Analysis - Ahrefs. The formula to calculate share of voice is: SOV = Brand visibility value. If you pay monthly, Ahrefs ranges from $99 all the way up to $999. Their cheapest plan “Lite” ($69/month), is about 30% less expensive than Ahrefs ($99/month). In this way, you can identify new link-building opportunities with ease. Wincher is an SEO tool that specializes in keyword tracking and analysis to help increase your organic traffic. We share which Google Ads competitive research tools to use to see keywords competitors are bidding on in their campaigns. 3. Ahrefs Competitor Research Unlike Semrush, Ahrefs competitor research tools are not all grouped into one section; however, they have competitor analysis tools, including content gap, domain comparison, competing pages, link intersect, and competing domains to compare to other websites. Ahrefs also offers a 7-day trial for $7, so you can test the tool before committing to a subscription. Go to Organic Keywords. Best for: Marketers who want a more intuitive UI than Ahrefs. Semrush. All you need to do is enter your competitor’s domain URL and complete the reCaptcha verification. Spyfu has paid versions, but their keyword research tool is completely free to use. If you pay monthly, Ahrefs ranges from $99 all the way up to $999. Ahrefs14. 1. Majestic has by far the cheapest paid plans: (Starting at only $50 per month. 95 monthly for Guru plan, $449. Get a better understanding of your website’s SEO potential with the help of actionable SEO metrics like Search Volume, Keyword Difficulty, and Traffic Value. That’s definitely a tool to look out for. I’ll analyze each tool to see how they differ in the user interface, keyword research resources, rank tracking, and competitor analysis. With Ahrefs, you can access the organic traffic metrics of your website,rankings of your pages on the search results, and the country breakdown of your organic traffic. With the increasing costs of acquiring backlinks, this is a huge benefit. Organic competitors report (beta) This report shows you who your organic competitors are and how everyone matches up against each other based on organic traffic, organic traffic value, and number of organic pages. They include our own collection of free SEO tools, as well as a few select third-party tools that we trust. Competitor Analysis: Understanding How a Page Got Backlinks. Pages with lots of backlinks rank above pages that don’t have as many backlinks. Ahrefs operates in the rapidly growing and competitive field of search engine optimization (SEO) and digital marketing tools. e. S. The higher the difficulty of a target competitor, the stronger their SEO, and the harder. Resource page link building. Large image files. Lastly, Ahrefs uses. SEMrush is one of the most popular SEO tools on the market. Moz Pro Link Explorer. Click the "Check Authority" or "Get Results" button to initiate the analysis. SEMrush has a similar Keyword Magic Tool based on a database of over 20 billion keywords (considerably more than Ahrefs), and it supports 142 locations. From here, analyze each link manually. Ahrefs also allows users to research their competitors and find out how they are ranking for various keywords. Here is a quick summary of everything you can do with Ahrefs: Find the keywords that are most profitable for paid as well as organic search. Surfer. Powered by industry-leading link data. After you have chosen a competitor, go to the “Site Explorer” section, and enter the URL. Switching to a paid trial is best once a company reaches the mid-market level and needs to focus more on retention than acquiring new users. When you first start using Ahrefs, it’s easy to get caught up in checking rankings and keywords, but it’s also important to note that your website could be at risk if you have poor DR scores. Find keyword gaps. Pros. These tools are designed to help you improve your website's search engine ranking. This option is ideal for small websites or individuals who want to test the. Here is a quick summary of everything you can do with Ahrefs: Find the keywords that are most profitable for paid as well as organic search. Standard and Advanced profiles. Pricing: Plans start at $119. KeywordTool. Also, Semrush’s competitor analysis and PPC campaign tools offer more in-depth insights than those Ahrefs delivers. Download the free SEO competitor analysis template. Discover keyword ideas, all day long. And if you run an SEO agency or want an enterprise-level tool, Serpstat is also on the more affordable side. Here are eight Ahref alternatives that are worth considering: 1. Google Search Console. Nozzle for data visualization. Link Building: find the strongest backlink opportunities in a niche. Ahrefs: The Link Building MaestroWell, since backlink analysis is integrated with Ahrefs to deliver the best results, the tool does more than just showing you a list of your site's backlinks. Part I. Mangools offers a 10-day free trial so you can test run it to see if it suits your needs. SEMrush is an all-in-one SEO tool that provides a vast suite of keyword research, backlink analysis, and site auditing tools, making it a great option if you’re only looking to spend on one tool. You’ll need it on top of any other SEO tools you’ll use. . 8/5 (278 reviews) Most reviews commend the accuracy of data obtained from Ahrefs and its backlink analysis features while a few others complain about the steep monthly subscription price of the tool. Ahrefs. With its comprehensive database, Ahrefs offers detailed data on keywords, backlinks, and competitor analysis. 如果你需要一些帮助，请查看Ahrefs Site Explorer（网站分析） 中的 Organic competitors（自然流量竞争对手）报告，以找到与你网站内容类似的网站列表。 如果你还没有网站，那么你可以搜索几个主要术语，你也许能知道谁是竞争对手。Request a Proposal. 73% accurate. While we’re on the subject, Google Keyword Planner is the mac daddy of free keyword tools. There are two main ways to spy on your competitor’s website traffic and rankings: Using Ahrefs’ Site Explorer – Best for quick checks. Alexa. It’s the only solution direct from the Big G. Let’s now talk about some FREE Semrush alternatives and competitors you can use in 2023. Explore organic and paid traffic metrics for any website using Site Explorer. It’s highest-tier plan is $499/month. 3% of cases (20 out of 39), outperforming Ahrefs, which won in only 12. Firstly, it provides a comprehensive set of tools for analyzing competitors’ SEO strategies. Semrush – Best Ahrefs alternative overall. I recommend adding 5. Competitor Backlinks Analysis using Ahrefs. Test Backlinks Ahrefs allows you to perform competitive analysis by uncovering your competitors’ most valuable backlinks. In addition, Ahrefs' link analysis feature allows users to see the backlinks pointing to their website and evaluate the quality and strength of these links. Ahrefs basically shows you search volume, CPC and competition. It’s a good investment to sign up for an account to enjoy the full benefit of this powerful tool. Ahrefs is a powerful SEO tool that provides in-depth insights into website traffic. 3. Ahrefs is an SEO tool that provides a range of features for keyword research, competitor analysis, and rank tracking. The 7 best Ahrefs alternatives – summary. It’s my go-to tool for all SEO-related tasks. Ahrefs Review & Tutorial 2023: How To Create Content That Sticks & Build Links That Count. Simplicity of Use. A site like Moz. Ahrefs’ keyword explorer provides keyword difficulty data based on the backlink profiles of the 10 highest-performing pages in the search engine result. 3. Semrush offers a 16% discount if you pay in advance for a year. 3. ” The keyword gap tool will show you a list of keywords your competitors rank for and where you appear in the SERPs for those same words. Ahrefs is aimed at larger companies and in-house marketers, whereas Ubersuggest is aimed more at entrepreneurs, small agencies, and solopreneurs. The company was founded in 2008 and has been constantly improving its product, making it one of the most reliable tools available. Get ranking updates for desktop and mobile. The New York Post is the top news & media site in the Northeast region of the U. Google Search Console (GSC) is another SEO tool on our list. Semrush is one of the most popular SEO tool suites out there. BuzzSumo 6. After using Ahrefs for 3 years, I can't imagine my work life without it. The next step on how to do competitive analysis is to look at a competing website and its top-performing pages. Ahrefs Keyword Explorer. The most obvious benefit that you can get from the competitive analysis is finding out how your brand performs in comparison to your competitors. Semrush can also identify competitors for you by analyzing. Reveal every keyword for which the target website or web page ranks in the top 100 across 155 countries. Ahrefs provides powerful competitive analysis features that allow you to dissect your competitors' SEO efforts. You can also opt for the Standard plan at $179/month, Advanced at $399/month, and Agency at $999/month. Semrush Image. Ahrefs - All-in-one SEO Competitor Research Tool. To use the backlink features, login to Semrush, select ‘Backlink Analytics,’ and type in the name of the domain you want to investigate. 只需将竞争对手的域插入 Ahrefs Site Explorer （网站分析），然后查看 Competing Domains（竞争域名） 报告。. Transparent Pricing. One option would be to analyze your competitor’s top pages and identify potential target keyword opportunities. Ubersuggest. Step #2: Click “Keywords” in the Left Sidebar. Ahrefs Lite is the least expensive option, and costs $99 per month. SEMRush is a digital marketing toolkit literally bursting with features and is arguably the best Ahrefs alternative on the market today. If your. Keyword tool helps you keep track of your rankings for various keywords over time. This data comes from our database of ~500 million keywords (updated monthly). Pitch your content to pages that curate industry resources. Unlike Moz, SEMrush and Ahrefs, Mangools doesn’t have its own link index. Kickstart your work with a variety of templates. Even. Ahrefs is a tool that can be used for keyword research, link building, and competitor analysis. You’ll see a list of keywords where your site ranks in the top 20 positions in the SERP (but you can easily expand this in the filters), which means these keywords are attainable. LinkMiner is Mangools’ backlink checker. 3. Semrush for overall functionality. Use anchor text analysis to. ”. But we think website speed, SEO, and. Step 1: Sign up for Ahrefs. vidIQ offers YouTube keyword insights, such as the average views and subscribers for a specific term. It is an indispensable addition to your arsenal if you are committed to improving your website's performance and search engine rankings through comprehensive competitor research. Keyword gap analysis: This feature helps you discover keywords that your competitors are. This template will also help you create an actionable report. If you want to get your SEO and content marketing ramped up quickly I recommend getting a trial with both Ahrefs and SEMrush. Moz Keyword Explorer. Pair that with world-class data and an excellent UI, and it’s no wonder that Ahrefs has established itself a leader in the SEO software space. If it's your first time using it, then you should know that the SEO software suite specializes in keyword research, competitor analysis, and paid advertising campaign optimization. As you can see, Semrush also has a powerful suite of SEO tools to effectively execute SEO campaigns. ) And considering that Majestic’s tool is 100% focused on links, this is a great value for anyone that’s on the hunt for a cheap link analysis tool. . 它会显示了排名与你已知的竞争对手的关键词相同的其他网站。. c. Almost every guide to website analysis will tell you that you can evaluate a site’s performance by doing any or all of these actions: Run an SEO audit. To identify a good website to analyze, look at both the purple and orange sections. Site Auditing. Keyword competitive analysis is the process of finding relevant and valuable keywords that your competitors rank for, but you don’t. SERP Checker: The SERP checker allows you to check the top 10 ranking pages of any keyword for any region. It has 2986 servers across the world that helps to. Ahrefs is one of the most famous platforms for SEO research on. It provides valuable insights into the link profile of any website and can help you to improve your own link-building efforts. 1 Comment. It allows you to track your competitors' rankings, analyze their top-performing pages, and uncover their link-building strategies. 0. Site Explorer’s Overview 2. $39/mo - $299/mo. To put this into perspective, here are the Domain Ratings for some very popular websites: Facebook: 100. Meaning, if you decide to join their premium crew, I might get a little thank-you bonus – without any extra penny from your pocket! Just know, I only give shout-outs. From head terms to long-tail phrases you’ll get hundreds of suggestions from our free keyword research tool. Unfortunately, Ahrefs recently switched over to usage-based pricing. It has all the key features of Ahrefs including rank tracking, backlink profile analysis, keyword research, site audit, competitor analysis, and SEO reports. You can use Ahrefs to track keywords by at a very local level (right down to town or city). You can also use tools like SEMrush, Moz, or Ahrefs to get more comprehensive data on your competitors' SEO performance, such as keywords, backlinks, traffic, and ranking. Now you can. Analyze your competitors' backlinks, keywords, content, and more with Ahrefs' data-driven insights. The Organic Keywords feature offered by Ahrefs is a competitor analysis tool that lets you figure out the keywords that your. SEO Powersuite is one of those Ahrefs alternatives that give you all the SEO tools you need at a fraction of the cost as that of Ahrefs. ”. It also offers a competitive analysis tool to help discover your top competitors online. Use anchor text analysis to. For example, if you work for ConvertKit, you might look for sites that compete with MailChimp. Once you’ve identified your organic competitors, scroll down to the table which is sorted by the percentage of common keywords. The keywords that at least x of your competitors rank for. 13. Ahrefs started as a link index and was known as the best backlinking tool for the longest time. Your SEO competitors are the websites competing for your. Backlink Analysis. Expedia’s traffic decreased by more than 80% year-over-year during April 2020, the apex of the pandemic. Furthermore, the tool comes with a free trial period. 1. Ahrefs is a powerful—and complete—SEO analysis tool. Long. Plug in a URL of a competitor and get a full report of data about their site. 4. It can also help you pinpoint keywords your competition is outranking you for. There are a couple of ways to use this data. Then, enter your competitors’ domain name. Ahrefs has ample of benefits such as competitor analysis, backlink analysis, keyword research, site auditing and much more. SEMRush is a digital marketing toolkit literally bursting with features and is arguably the best Ahrefs alternative on the market today. 4B visits in 2020. Ahrefs has been the number one tool in our SEO tool belt for many years. It. Ahrefs isn’t cheap as its Lite plan comes at $99/month. For. 1. How much does Ahrefs cost? Ahrefs offers several pricing plans, starting at $99 per month for the Lite plan and going up to $999 per month for the Agency plan. From here, analyze each link manually. It may be that the situation. When evaluating different solutions, potential buyers compare competencies in categories such as evaluation and contracting, integration and deployment, service and support, and. While its interface isn't. Then go to the Backlinks report (and add a. PPC competitor analysis is an essential part of any successful PPC campaign. Step 4: Organize your data. It shows you an accurate picture of your competitors’ traffic, traffic sources, top organic keywords, top paid keywords, and other important data points. Ahrefs is a professional-grade SEO tool with powerful features across everything from keyword management to competitive analysis. Site audits: Ahrefs offers a site audit tool that can help. Although it is not a direct competitor to Ahrefs, SimilarWeb offers some of the same features and functions as Ahrefs. Follow the instructions to gather. Backlink anchor text — Analyze anchor texts to see how your competitors optimize their backlink profiles. In fact, the #1 result in Google has an average of 3. Then enter your main competitors and click “Compare. Moz ProSerpstat. Competitor Backlink Audit:. 1. Ahrefs vs Semrush - Competitor Analysis. Breadth. In fact, I’ve. Semrush is our favorite competitor analysis tool for SEO. Tools to find competitors keywords Ahrefs. Another name for this is keyword gap analysis. I’ll analyze each tool to see how they differ in the user interface, keyword research resources, rank tracking, and competitor analysis. Additionally, the tool comes with a free trial. Overall winner: Similarweb. Pull the list of ranking keywords from Google Search Console, clean up the list, and track those in STAT as well. SpyFu cannot compete with Ahrefs when it comes to content research and backlink monitoring, for example. Reviewers felt that Ahrefs meets the needs of their business better than Majestic. Ahrefs for keyword analysis. Which makes comparing their pricing to Semrush a little more complicated. To make things a bit easier we generate a list of keywords for you based on what is working for your competitors. Ahrefs even boasts the largest backlink database (see my best backlink checker case study), second only to Google. The Seobility Backlink Checker lets you analyze both your own backlinks and those of your competitors. Personally, I use Screaming Frog and SE Ranking in my practice, but I considered Semrush the main competitor to Ahrefs. Get a high-level overview of the SERP. It also provides detailed backlink research, which is updated on a daily. Gathering information about your competitor list is far and away the most intensive step in the competitive analysis process. Ahrefs is a powerful SEO tool that can help you analyze your competitors' websites and gain valuable insights. Find rankings for specific keywords using the inbuilt filters and search functionality. They both offer comprehensive reports and analytics front and center. When assessing the two solutions, reviewers found Ahrefs easier to use, set up, and administer. Here is a detailed review of Ahrefs . This information can help you identify gaps in your own strategy and make data-driven decisions to outrank your competitors. Competitor Analysis Tools for PPC marketing Spyfu. Ahrefs is significantly lower. Its PPC analysis is probably the smartest in the industry and it’s very well set up. It has one of the most powerful backlink checkers. Considering alternatives to Ahrefs? See what SEO Tools Ahrefs users also considered in their purchasing decision. Ahrefs provides a comprehensive set of features that allow you to delve into the world of backlinks and gain critical insights. Leave new. Domain Comparison lets you check your backlinks profiles with four of your competitors’ side by side. Keyword Difficulty (KD) is an SEO metric that estimates how hard it would be to rank on the first page of Google for a given keyword. Which makes comparing their pricing to Semrush a little more complicated. Detailed Review: Ahrefs. The Ahrefs competitor analysis tool is more advanced and has countless features that make any part of competitor analysis easier and faster for you. Ahrefs provides several reports to help you do backlink analysis. Ahrefs can help you identify the most relevant keywords for your content, analyze your competitors' backlink profiles, track your website's ranking for specific. Screaming Frog: Suitable Ahrefs alternative for experienced SEO professionals and bloggers: 6. 7. Designed for keyword research for Google Ads, Google Keyword Planner (GKP) is an invaluable tool in an SEO’s toolbox. Inside the Instagram Benchmark dashboard, you will find comparative data covering engagement, follower count, engagement and so on. Unfortunately, Ahrefs recently switched over to usage-based pricing. Competitive analysis tools will help you track, analyze, and learn from your competitor’s strategies. Ahrefs is one of the most well-known competitors for Ubersuggest because it offers superior SEO analysis and research tools. However, SEMrush gets you into the dashboard a little quicker to begin your analysis. Below we’ll outline a few ways the solution stands out from Ahrefs. Part I. Brand24 – 用于品牌监控. Ahrefs is a game-changing SEO tool that gives users a deep understanding of their website’s performance and enables them to make data-driven decisions. According to a TrustRadius reviewer, “Ahrefs is simply the best out. Semrush for overall functionality. Everyone should know at least one competitor, and you can use that information to find others. SpyFu: A perfect Ahrefs alternative for competitor research and keyword analysis: 7. 1. SimilarWeb. io can be a great tool for finding keywords. 2. LinkMiner Backlink Analysis Tool. Best for: Marketers who want a more intuitive UI than Ahrefs. Obviously, they have a large fan base, big-name SEO influencers on their referral program, clear competitor analysis data, a pretty nice keyword tool and backlinks. You’ll see an overview of the backlink profile, including Authority Score, number of referring domains, and the number of backlinks. Ahrefs and Semrush pricing Ahrefs. Add a column to the export file from Content Explorer and use =VLOOKUP to add the domain-level data from URL Profiler or Screaming Frog. The columns are cleaned up, so now we’ll clean up the row data. Similarweb closely wins this battle, as its easy interface, and in-depth look into your traffic and audience is ever so slightly better than Semrush. ” The keyword gap tool will show you a list of keywords your competitors rank for and where you appear in the SERPs for those same words. You’ll know quickly when to make pivots because the data will let you know errors right away. 61%, Ahrefs at 72. It shows other websites that rank for many of the same keywords as your known competitor.